Immortal NYC Dry Matte Finish Pomade is a 150 ml styling pomade that combines a firm hold with added volume and a completely shine-free result. It is the finishing product for the textured, matte look most barbershop clients are asking for now — structure that stays put, with a dry finish that makes a fresh cut read sharp. It builds body rather than flattening the hair.
Firm hold: holds textured shapes through the day without softening.
Volume as well as control: lifts the hair instead of pressing it down.
Matte, shine-free: a natural, dry finish that shows the cut.
Clean feel: no greasy residue on hands or hair.
150 ml tub: a practical size for the station or retail shelf.
Questions Barbers Ask
Dry matte pomade or sea salt powder?
Pomade for hold and shape; powder for pure root lift. On flat hair, using both gives the best result.
Which hair does it suit?
Short to medium textured cuts, crops and quiffs on straight or wavy hair.
Wet or dry application?
Dry hair for maximum texture. On damp hair it behaves more like a control product and less like a texturiser.
Why Barbers Love It
The matte textured crop is the most-requested cut on most price lists. This is the product that finishes it correctly.
About Immortal NYC
Immortal NYC makes professional styling pomades, waxes and powders for barbers.
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